The Yankee Group has launched the Global Wireless/Mobile Premium Forecast, a five-year projection and analysis tool...
November 8, 2005
The Yankee Group has launched the Global Wireless/Mobile Premium Forecast, a five-year projection and analysis tool that examines prospective data across business and consumer wireless segments for key categories such as users by technology, average revenue per user for mobile voice and data services, subscribers by data category and handset sales by technology.
The Boston research firm estimates that worldwide wireless operator service revenue will surpass US$698 billion by 2009; data services will account for just more than 21% of the total, and that total registered cellular lines will reach 2.8 billion in 2009, representing a unique user base of nearly 2.4 billion individuals.
Drawing from results gleaned from 23 nations in the North American, Latin American, EMEA and Asia-Pacific regions, the forecast leverages data from both the Yankee Group Mobile User Survey and Video Capable Device Survey.
“As competition intensifies, players in the wireless market need ever more granular data to truly size and predict opportunity growth,” said Erica Fox, Yankee Group, director, Global Telecom and Wireless Services.