Research In Motion (RIM) today announced BlackBerry Enterprise Server for MDS Applications, a new offering aimed at...
May 15, 2006
Research In Motion (RIM) today announced BlackBerry Enterprise Server for MDS Applications, a new offering aimed at organizations looking to mobilize applications and run them independent of wireless e-mail deployments.
Demand for wireless e-mail continues to spread, but corporate and government customers now also require a wireless platform that can support an array of applications beyond e-mail, said Mike Lazaridis, RIM’s president and CEO.
He added that Enterprise Server will allow organizations to mobilize their existing systems and boost productivity for whole new groups of users that rely on applications such as field service, sales force automation, CRM, healthcare and transportation, logistics
According to RIM, service providers will be able to offer hosted wireless applications such as sales force automation, while software developers will be able to extend any type of enterprise application to a Blackberry device.
“Mobile applications for field-based employees yield a high return on investment and competitive advantage through improvements in productivity, accuracy and responsiveness,” said William Clark, research vice president at Gartner.
“Wireless platforms are increasing their multi-channel capability, which is key to reducing the amount of custom integration required to move users beyond mobile e-mail.”
BlackBerry Enterprise Server, which will be previewed at the Wireless Enterprise Symposium 2006 in Orlando, Fla. this week, is expected to be commercially available later this year.