Cisco Systems Inc. has completed the acquisition of privately-held Tivella Inc., a provider of digital signage soft...
January 10, 2007
Cisco Systems Inc. has completed the acquisition of privately-held Tivella Inc., a provider of digital signage software and systems.
Cisco said in a release that it sees enormous potential for digital signage to be integrated into its existing enterprise streaming and live video broadcasting platform.
“Digital signage is an emerging technology that has the potential to transform the customer experience and to promote richer communications,” it said.
These include revenue and growth, building and maintaining brand identity and customer loyalty, and effectively reaching target audiences with advertising and marketing.