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Salesforce intros new Wave Actions on eve of Dreamforce


September 14, 2015  


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Salesforce today unveiled the next generation of Salesforce Analytics Cloud, one day before the official start of the company’s annual user conference, Dreamforce in San Francisco.

The 13th running of the event is expected to attract an estimated 160,000 attendees from 78 countries.

Event highlights will include keynote speeches from Marc Benioff, CEO of Salesforce and Uber CEO Travis Kalanick, the firm’s first Women’s Leadership Summit and an estimated 1,600 breakout sessions.

Meanwhile in terms of the product announcement, the company said “new Wave Actions will enable Salesforce users to take actions directly at the point of insight from within any Wave Analytics dashboard. In addition, Salesforce will deliver Wave visualizations across the entire Customer Success Platform.

“For example, after getting real-time operational insights into current closed deals and performance against quota, a sales manager would turn to a Wave Analytics dashboard to do a full pipeline analysis and determine whether she needs to reset forecasts or identify which deals need to be accelerated to hit key targets.”

On-premise analytics software and niche visualization tools, it said in a release, “deliver static, outdated reports and often have complicated graphical interfaces with steep learning curves—separating business users from the insights they need.

“And since companies are forced to deploy point solutions for different analytics needs, business users lack consistent user experiences for visualization and exploration. This makes finding insights a slow and unintuitive process.”

Further information is available at www.salesforce.com.


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