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Mobile computing service for automakers unveiled

At the Telematics Detroit conference held this week, BlackBerry previewed a new product for automakers that it says lets them manage and deliver "Over-the-air" (OTA) software updates to vehicles.


June 6, 2013  


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At the Telematics Detroit conference held this week, BlackBerry previewed a new product for automakers that it says lets them manage and deliver “Over-the-air” (OTA) software updates to vehicles.

The Software Update Management for Automotive service facilitates machine-to-machine (M2M) communication directly between the automaker and the vehicle, allowing the automaker to provide software updates to vehicles in the field.

“BlackBerry is helping facilitate a rapid convergence between mobile computing and the auto industry as automakers seek to connect with customers wherever they may be,” said David J. Smith, executive vice president of enterprise mobile computing at BlackBerry.

Vehicles, the company said, have more computing power than ever before with complex environments equipped with dozens of electronic control units (ECUs) as well as sophisticated in-vehicle infotainment systems that can provide everything from 3D navigation to smartphone connectivity.

“According to a study Gartner did with U.S. vehicle owners in 2012, 40% of all U.S. vehicle owners either ‘definitely want to get’ or at least are ‘likely to get’ the ability for wireless software updates in their next new vehicle — making it the third most demanded automotive-centric Web application and function,” said Gartner analyst Thilo Koslowski.