North America's first inter-carrier text messaging network, which was launched last April by wireless carriers Bell...
December 11, 2002
North America’s first inter-carrier text messaging network, which was launched last April by wireless carriers Bell Mobility, Microcell Telecommunications, Rogers AT&T Wireless and Telus Mobility, is a definite hit.
Figures released by the Canadian Wireless Telecommunications Association (CWTA) show that last month alone, Canadians sent more than 20 million mobile text messages over a network created, operated and maintained by CMG Wireless Data Solutions.
Inter-carrier text messaging allows phone users to send and receive text messages to and from other wireless phone customers by simply addressing a message to a recipient’s 10-digit mobile phone number, regardless of the provider.
"There is little doubt that SMS interoperability is playing a pivotal role in determining the success of mobile messaging in Canada," said Mark Quigley, research director at Yankee Group Canada. "Inter-carrier mobile text messaging has helped increase awareness and thus, usage of this communications service by wireless customers of all carriers in Canada. This trend will have a long-term positive impact on average revenue per customer figures."
According to research firm Cahners In-Stat Group, the number of text messages sent worldwide has grown from 2 billion messages per month to more than 16 billion over the past two years. The majority of them were sent from within Europe or Asia, two regions where text messaging has experienced phenomenal growth.